Analytics show you what is selling and how your store is performing over time. Find them in Marketing › Analytics.
The overview
The Overview page gives you the headline numbers for a date range:
Total sales and Net sales.
Orders placed.
Products sold and Variations sold.
Each number shows the percent change versus the previous period, so you can see trends at a glance. Charts below plot net sales and orders over time.
Change the date range
Use the date range selector at the top to switch periods, such as month to date or last quarter, and to compare against the previous year. Every report updates to match.
Leaderboards
The Top products and Top categories leaderboards show your best sellers for the selected period. Use these to decide what to reorder and what to feature on your storefront.
Detailed reports
The submenu has focused reports for Products, Revenue, Orders, Categories, Coupons, Taxes, and Stock. Open any of them for a deeper breakdown, and use Download to export the data.
Tips
Check the Stock report regularly to catch low inventory before it sells out.
Watch the Coupons report to see which promos actually drive revenue.
Need more help?
For anything that does not match the steps above, message us in the chat from your admin or open a ticket from Help › Support.